A deep dive into the visible collaboration market

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One of many greatest traits that emerged at the beginning of the COVID-19 pandemic was the mass exodus of staff out of the workplace. In 2020, 42% of the U.S. labor pressure started working from dwelling. But as extra organizations assist distant work throughout the pandemic, there emerged a rising want for collaboration options to allow staff to work collectively successfully outdoors the workplace.

Visible collaboration instruments and digital whiteboards have emerged as one of many key applied sciences that technical decision-makers can use to empower staff to successfully plan and handle tasks as they make money working from home in digital workspaces.

Because of this, the visible collaboration market is present process a growth. Analysis signifies that the worldwide visible collaboration platform software program market will attain $1.67 billion in 2021, as organizations search for options to allow staff to successfully work remotely.

The market features a combination of cloud and web-based collaboration instruments, from on-line collaboration whiteboard instruments like Miro, Mural, and Stormboard to visible administration techniques like iObeya.

Virtually all options purpose to offer distant groups with the flexibility to work collectively extra successfully through real-time collaboration by a web-based whiteboard canvas or digital workspace.

An increasing market: Miro broadcasts $400M in collection C funding 

In 2021, the growth of the visible collaboration market doesn’t look like slowing down. Earlier this week, infinite canvas supplier Miro raised $400 million in its collection C funding spherical with traders together with ICONIQ Progress, Accel, Atlassian, Dragoneer, GIC, Salesforce Ventures, and TCV.

The brand new funding raises Miro’s valuation to $17.5 billion, making it one of many prime 20 most beneficial non-public firms on the planet, with over 130,000 clients and shoppers that embody 99% of Fortune 100 firms.

Miro has aimed to distinguish itself from opponents by constructing an unlimited ecosystem of integrations, that includes over 100 app integrations with options together with Atlassian, Cisco, Google Workspace, Microsoft Groups, and Zoom.

Because the pandemic continues and staff turn out to be acclimated to distant work, visible collaboration options like Miro play an essential function in centralizing conventional workspaces digitally.

“We consider that our platform is now extra essential than ever as organizations across the globe are redefining the best way they work — on the lookout for new methods to have interaction groups and eliminate siloed considering.” stated Andrey Khusid, cofounder and CEO of Miro within the official announcement.

“Hundreds of organizations use Miro’s platform daily to harness the ability of collaboration to nurture new concepts, remedy complicated issues, and produce new merchandise to market. We consider that the ‘Miro approach’ would be the spark that permits groups to remodel creativeness into execution and alternative into actuality,” he stated.

The visible collaboration growth: Mural, iObeya and the expansion of visible administration options 

Miro isn’t the one visible collaboration options supplier receiving substantial funding throughout the pandemic. Digital collaboration software program vendor Mural additionally raised $50 million in collection C funding and reached a valuation of $2 billion in July 2021.

Like Miro, Mural has additionally regarded to integrations to mesh with different collaboration instruments, with greater than 300 templates and integrations for widespread instruments together with Zoom, Webex, and Microsoft Groups.

A 12 months earlier than that, one other notable funding occurred in July 2020 when France-based agile and digital administration resolution supplier iObeya introduced it had raised $17 million in collection A funding to speed up the corporate’s enlargement into america.

In 2020, the corporate claimed that demand for the platform had elevated 400% because the begin of the 12 months as organizations sought options to assist distant work and distributed groups.

Actual-time collaboration is now a must have 

As the standard workplace offers strategy to digital and decentralized working environments, there’s a dire want for options that allow customers to work collectively in real-time. Digital whiteboards and digital rooms are offering an area the place staff can collaborate as successfully as in the event that they had been within the workplace.

As long as organizations proceed to make money working from home, there’s prone to be important demand for visible collaboration options to make it as simple as attainable to come back collectively and collaborate on tasks.

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